Thanks to the ever-changing social platform algorithms, it can be difficult to generate engagement with your social media posts. But you know that great writing can connect you with your audience, so no matter how things change, you keep up with those changes. No matter what, we use social media to foster relationships with your […]

Though most businesses have a Facebook page, understanding how to achieve Facebook ad results is not so readily apparent. With the right strategies, you can create an ad that gets significant results.  Social media advertising continues to rise as a favorite marketing channel among businesses. It’s easy to see why–social media has the power to […]

Let’s face it – just like Google, Facebook tends to consistently throw curveballs at businesses that are trying to reach out to their customers and potential customers, all while sticking to the platform’s best practices. It can be frustrating for sure, but despite these curveballs, Facebook is still the web’s biggest social platform for both […]

As we continue to evolve the way we market our products and goods, the communication between businesses and customers are also changing and evolving. According to Data Portal, the latest figures indicate that roughly 36.8% of all the people on Earth use Facebook today. One of the ways you can communicate with your customers and clients on Facebook is […]

Have you heard that social media doesn’t drive results, or that holiday: advertising on Facebook isn’t worth it anymore? If you have, the people who have said that clearly doesn’t know what they’re talking about. Social media is a huge driving force in the realm of marketing and advertising. Here are ten reasons that Facebook […]

These days, B2B marketers are using a smorgasbord of social media platforms to reach out to their audience. According to Social Media Examiner, among B2B marketers, Facebook (89%) is now the most used social networking platform, followed by LinkedIn (81%), Instagram (72%), YouTube (57%) and Twitter (54%). This isn’t the first time we’ve heard about the […]