Month: February 2022

idea, creative, business idea-3313376.jpg

Do Title Tags Count As A Google Ranking Factor?

When it comes to Google’s search results, website title tags are quite important, as they are though to care some weight as a ranking factor. After all, they provide users, and search engines, with context on the respective page. Despite the fact that Google’s algorithm does take title tags into consideration, is it possible that […]
human skeleton, human body, anatomy-163715.jpg

The Anatomy of a Great Business Website (Infographic)

Is your HVAC website in need of improvement? Do you need some tips on what it takes when undertaking a web design project? The folks over at WordPress have come up with some tips that you’ll want to use for success, and have compiled them in the following infographic. Here’s a summary of they key elements of […]
tin can, speak, talk-238488.jpg

Do Brand Mentions Matter To Google’s Algorithm?

Brand mentions are basically mentions made regarding product or service reviews, blog posts, educational content and news articles. There are those who believe that brand mentions directly affect the online reputation of a brand or product. In a recent Google SEO Office Hours video, Google\’s John Mueller was asked how important unlinked brand mentions were […]
keyboard, hand, linkedin-1754921.jpg

A Step by Step Guide to Marketing Your Business on LinkedIn

By taking the time to market your business indirectly through LinkedIn will have a great chance of increasing the opportunity to get clients for your company. According to Sprout Social, businesses marketing on LinkedIn generate 277% more leads on average than those engaged in Facebook marketing alone. Out of the B2B marketers who took part of the […]
microphone, mic, music-6784742.jpg

LinkedIn Has Launched A Podcast Network Aimed At Professional Audiences

LinkedIn has launched their own podcast network, titled LinkedIn Podcast Network. the pilot program is going to include a variety of different topics such as tech, mental health, and much much more. The company’s aim is to lure more professional creators to the platform where podcast hosts can further connect with audiences on LinkedIn. We are finding […]
tips, tricks, tips and tricks

LinkedIn Launches New Group to Provide Insights and Tips for LinkedIn Marketers

LinkedIn groups can be seen as both good and bad, as there are a number of them that are filled with spam, while others aren’t nearly as bad. Some groups will hardly post anything at all, or post too much, flooding the inbox of its members. The company has been keeping an eye on how […]