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The Best Keywords Aren’t Popular Keywords

When you Google something like HVAC, or any other basic term, you\'ll find that that term has a whole barrel full of searches every month that costs $5 to $10 or more sometimes. Not only is it expensive to use ...
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Google’s July 2021 Core Update Now Rolling Out

Google has begun rolling out its newest core update for July of 2021, and should be complete within a two week time period. https://twitter.com/searchliaison/status/1410629484911349761?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1410629484911349761%7Ctwgr%5E%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fthrivesearch.com%2Fgoogles-july-2021-core-update-now-rolling-out%2F If you begin noticing that the Google July 2021 core update has negatively impacted your site ...
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What Should You Do About Old Quality Content On Your Site?

Your site has been around for a while, and you\'re always adding new pages, creating blog posts, and in general, just adding new content all the time. But with the addition of new content, and you don\'t do anything with ...
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How Long Does SEO Take For New Pages?

You\'ve just spent some time getting some new content up on your site, and you\'re probably wondering how long it\'ll take for it to get crawled by Google (or any other search engine for that matter) and made accessible for ...
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Twitter Opens Up Public Applications for Ticketed Spaces and Super Follows

Twitter has been making a push with its creator monetization program for a while now, and they are now ready move into the next phase by giving users the ability to test its coming Super Follow and Ticketed Spaces options. As per Twitter: ...
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YouTube Marketing Strategies & Tips To Grow Your Channel

Are you struggling to figure out what you should do to get into online video marketing for your HVAC business? Right now, we\'ve seen how big video has become over the last several years, so it would be foolish not ...
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What Are Some Powerful Facebook Ads Targeting Options You Can Use?

Facebook is a great place to get to know what\'s going on in the world, both globally and locally. The more we use the platform, the more it continues to grow, opening up a lot of potential advertising opportunities for ...
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The Biggest Impact on SEO

Eric Schmidt the ex-CEO of Google once said, brands are the solution, they\'re not the problem, right? It\'s how you sort out the good companies from the cesspool. And I\'m paraphrasing his quote, but you guys get the point. It\'s ...
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What You Need To Know About Scaling Your Link Building

It\'s pretty dang challenging to scale your link building, especially when you have to deal with a lot of heavy competition from other similar industries and brands. It\'s even harder when those brands are several times larger than your own. ...
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What Are Some Ways For Better Managing Several SEO Projects At The Same Time?

“Do you have any expert advice for managing multiple SEO projects on a daily basis? Would appreciate any tips or any type of guideline that will help SEO professionals like me.” This question, asked by Akshay in Ahmedabad, was answered ...
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How To Get Listed On Google Maps and Google My Business

A really common reason why your HVAC business might not be showing up on Google Maps and GMB is because it might lack location authority. If your location listing on GMB doesn\'t have authority, then you\'ll have to be close, ...
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Google Simplifies Ad Creation Of YouTube Ads For SMBs

The new mobile YouTube ad creation workflow (left) and campaign metrics (right). On June 21, during the International Small Business Week, Google announced that they are launching a simplified ad creation workflow for video ads on YouTube, and is now ...
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9 Key Internet Safety Tips and Notes (Infographic)

A lot of businesses have been forced into some huge changes thanks to the pandemic that\'s been affecting us all over the last year. If you\'re doing business online in any capacity, then there are always going to be some ...
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Digital Marketing For Beginners: 8 Strategies To Start With

It can be difficult and quite overwhelming when you first get into marketing, but the folks over at LYFE Marketing is here to help with a guide to digital marketing for beginners. In this digital marketing tutorial, They cover things ...
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New Report Looks at Evolving Consumer Expectations From Brands on Social Media

The team from Sprout Social has released their newest ‘Social Index’ report where their main focus was a variety of key trends in both social media marketing and how business can use social media channels to maximize their brand awareness ...
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