The Biggest Impact on SEO
By Scott Davenport |
Eric Schmidt the ex-CEO of Google once said, brands are the solution, they’re not the problem, right? It’s how you sort out the good companies from the cesspool. And I’m paraphrasing his quote, but you guys get the point. It’s pretty much saying brands are important and brands are a key factor in Google’s rankings.
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What You Need To Know About Scaling Your Link Building
By Scott Davenport |
It’s pretty dang challenging to scale your link building, especially when you have to deal with a lot of heavy competition from other similar industries and brands. It’s even harder when those brands are several times larger than your own. With a larger size, would come a larger amount of links that they can put …
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What Are Some Ways For Better Managing Several SEO Projects At The Same Time?
By Scott Davenport |
“Do you have any expert advice for managing multiple SEO projects on a daily basis? Would appreciate any tips or any type of guideline that will help SEO professionals like me.” This question, asked by Akshay in Ahmedabad, was answered in a post over on Search Engine Journal by Mindy Weinstein. Naturally, you want to …
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How To Get Listed On Google Maps and Google My Business
By Scott Davenport |
A really common reason why your HVAC business might not be showing up on Google Maps and GMB is because it might lack location authority. If your location listing on GMB doesn’t have authority, then you’ll have to be close, or even standing right next to your business location to appear on Google Maps. As …
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Google Simplifies Ad Creation Of YouTube Ads For SMBs
By Scott Davenport |
On June 21, during the International Small Business Week, Google announced that they are launching a simplified ad creation workflow for video ads on YouTube, and is now available globally on both desktop and mobile. Now, advertisers can launch a campaign by adding a video, selecting the specific audiences, and designating a budget. Here’s what …
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9 Key Internet Safety Tips and Notes (Infographic)
By Scott Davenport |
A lot of businesses have been forced into some huge changes thanks to the pandemic that’s been affecting us all over the last year. If you’re doing business online in any capacity, then there are always going to be some level of dangers that we as business owners have we have to keep a look …
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