Are you trying to manage multiple ad accounts, pages, people and teams on LinkedIn? If you’re looking for ways to collaboratively manage a number of company pages, ad accounts or asset on the LinkedIn platform, then I think many people can feel your pain. Luckily, that’s what the LinkedIn Business Manager is here for! As […]

These days, social media is a pretty big part of marketing. If it wasn\’t for social media, we\’d still be taking out ads on television, the radio and the newspaper. But one of things that we think of when we think of businesses posting content, we think of B2C content. It\’s time to forget that […]

Market research is the process of gathering, recording and analyzing qualitative and quantitative data. The data that is collected through this process is typically related to a specific market\’s characteristics. Some of the techniques used to gather this data includes feasibility studies, advertising evaluation, customer satisfaction surveys, mystery evaluations, tracking studies and the like. Market […]

As we near the last 3 months of 2022 it’s time to begin thinking about how you’re going to plan for marketing strategy for the upcoming year. If LinkedIn Is going to be a part of that marketing strategy, what are some of the stats you should know before diving in? The folks over at Oberlo have […]

When it comes to business marketing (especially B2B marketing), LinkedIn is an especially effective social media channel marketers can use to grow your business. The biggest key to doing this is to be active on the platform. There are five great reasons to publish content to LinkedIn Publishing on LinkedIn provides more value to connections who view […]

You\’ve heard about how LinkedIn is important, right? As far as social platforms are concerned, it\’s been around longer than many of the others, including Facebook, Twitter, Snapchat and Instagram. In that time, LinkedIn has grown into something important in the world of work and marketing. The platform hosts over 600 million professional profiles, giving […]