Getting your social media marketing strategy on track can be hard. You’re doing your best with promoting your business, but it can be challenging to generate the leads you really want. To be fair, it makes sense because marketing on social media has changed. It went to a nice-to-have situation to a must-have for modern […]

We are all connected through the internet, and social media are further connecting us together more than ever. Social media has become one of the most important parts of not only keeping people connected, but connecting businesses with people as well. Digital marketing can provide a lot of benefits by reaching millions of people all […]

Social media is pretty important these days, and it doesn’t take a rocket scientist to figure out why. It can offer companies like yours ways to connect with your target audience. This can let you nurture those audience members, which will turn into something greater – a lead. If used right, social media can be […]

If you want to create a social selling strategy on platforms like LinkedIn that is profitable, then look no further. The Top Dog Social Media team is here to share LinkedIn tips in the infographic below where they cover the following: Personal branding – the foundation of social selling on LinkedIn Content marketing – build authority, credibility, and trust Explore opportunities […]

It’s crazy to think that the first social media site to reach a million monthly active userbase was MySpace, all the way back in 2004. This is what many would argue to be the start of social media as we know it today. Now we have the likes of Facebook, whose platform is now seeing […]

These days, it’s no longer enough to respond only to @mentions of your brand online. If that’s what you’re focusing on, then there’s so much that you’re missing out on. There are people who will mention you’re brand name in a variety of ways. When you’re switching between multiple social apps, that’s an even bigger […]