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Marketing

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LinkedIn Launches New Group to Provide Insights and Tips for LinkedIn Marketers

LinkedIn groups can be seen as both good and bad, as there are a number of them that are filled with spam, while others aren’t nearly as bad. Some groups will hardly post anything at all, or post too much, flooding the inbox of its members. The company has been keeping an eye on how […]
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How to do SMS Marketing – Top 10 Hacks & Strategies

As a B2B business, have you ever given any thought regarding SMS marketing in your overall marketing strategy? It\’s something to consider, because it\’s one more way to communicate with clients or potential clients. Here are eight benefits of SMS marketing that will help strengthen your business: High open rates. Better conversion rate. SMS marketing […]
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How Can You Use Discord For Marketing?

When we think of the various marketing platforms, we typically think of placing ads on Google, or using social media like Twitter and Facebook, but have you thought about utilizing the communication tool, Discord? Would you have even thought about it, let alone consider it? Probably not. It’s a pretty underrated gem in the management […]
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What Are Some Of The Top Advertising Campaigns? Why Do They Work?

Two years into the pandemic, and we are still seeing shifts in how businesses market products and services. Pandemic or not, market trends will continue to come and go, and because of that, marketers and advertisers will always need to keep up on them so we can get new ideas of how to deal with […]
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How to Audit And Update Your Marketing Strategy

With a new year comes new marketing strategies that we should all be making use out of! Discovering or creating new strategies can help your HVAC brand continue discovering the areas of your business by organizational growth and thereby helps in creating an organizational plan to cater to your clients needs. Over at LYFE Marketing, […]
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What Are Some Classic Examples Of Exceptional Jingle & Slogan Writing?

As an advertising method that has stood the test of time, slogans and jingles offer many advantages to marketers willing to take the plunge. As a simple, classic method of advertising, jingles associate your brand with a source of information, providing a memorable way for your customers to learn more about what you have to offer. By […]
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