Marketing

caterpillar, branch, larva

LinkedIn Provides New insights into the Evolving Marketing Career Landscape (Infographic)

Because of the pandemic, it’s easy to see how every type of industry has been effected by COVID-19. Some industries have made it through the last year and a half worse than others, and just like everyone who owns a business, they have to work hard to keep business going regardless of the new challenges …

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slip up, danger, careless

What Are Some Of The Worse Marketing Disasters, And What Can We Learn From It To Be Better Marketers?

There are a lot of cringy, terrible, horrible and just plain bad ads out there. Seeing these types of marketing ploys can really put a bad taste into the mouths of potential clients, and for your HVAC business, every business opportunity counts. Typically, all finished advertisements go through a process involving several steps before they …

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boxing, asia, children

Search Engine vs Social Media Marketing: Marketing Takes #3

There is always going to be debates about marketing strategies – search engine marketing versus social media marketing. Search engine marketing/optimization is all about showing up in Google search results for your audience’s search queries, whereas Social media marketing is about building relationships and brand awareness while engaging with your audience on platforms like Facebook, …

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linkedin, business, network

LinkedIn Shares New Insight Into the Most In-Demand Marketing Roles and Skills (Infographic)

LinkedIn has shared some new insights into the ever evolving marketing employment landscape, and the key skills in demand among brands who look for new marketing and advertising staff. These roles have somehow found a way to not only stay in demand, but keep increasing, despite year long pandemic we’ve all been facing. This is proof that …

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linkedin, in, network

LinkedIn Shares Tips on Effective Brand Marketing Approaches in New Guide

LinkedIn is seeing an incredible level of engagement and is seeing a member base of 740 million. With level of users and engagement, there’s a good chance that there will be a major platform increase through the year as we are seeing more and more people and businesses coming out of quarantine. This means that …

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girl, woman, young

What Are Some Ways To Personalize Your Marketing Messaging To Create Loyal Customers (Infographic)

Email is an important method of any business communication, as it is inexpensive, cheap, accessible and fast. Using email can benefit business since it’s able to provide a very effective way to transmit what ever message you need to convey to your clients with very little effort. If you can find a way to create …

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girl, person, oops

What Are The Top Data Analysis Mistakes Digital Marketers Make?

People make mistakes. After all, they’re human, right? Who else are also human? Marketers. Just like everyone else, they make mistakes as well when doing reporting data analysis. Even the most experienced digital marketer will mess up here and there. The only downside is that if a digital marketer makes a mistake, it will lead …

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speak, talk, microphone

What Are Some Communication Skills That Successful Digital Marketers Share?

Effective communication when it comes to the realm of digital marketing is very important because if done well, marketers will be able to define product or service benefits, respond well to customer/client objections and persuade potential business prospects to bringing about more sales for the business. The idea is to be able to ensure that …

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little boy, window, waiting

LinkedIn Shares New Insights into Effective B2B Marketing Campaigns (Infographic)

When thinking about B2B marketing, do you get excited about it? More than likely, it’ probably doesn’t. B2B can be pretty boring, and isn’t the first thing that would catch your attension. Of course, although the excitement for B2B marketing is pretty bleh, it certainly has it’s uses. Fortunately, LinkedIn has released a new overview of …

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