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How Do Facebook Ads Actually Work?

With Facebook\’s current woes (we\’re looking at the lawsuit targeting their reach metrics as well as the company’s personalized ad campaign to combat Apple’s App Tracking Transparency (ATT)), they\’re ironically doing well in the Facebook ads department. Is Facebook ads worth it though? The short answer is yes, yes it is worth it! According to Disruptive: \”if you set […]
facebook, internet, network

Facebook Import Is Available In Microsoft Advertising

Recently, Microsoft Advertising made an announcement that said that the company is rolling out a new feature called Facebook Import, which lets marketers import campaigns, ad groups, budgets, creative assets and more from Facebook into the Microsoft Audience Network. With Facebook Import, advertisers can import up to 10,000 campaigns for each campaign per account. Also, you […]
facebook, social media, media

Facebook Ads Targeting: How To Build Your Audience in 2021

Over the years, the way we advertise has really changed. We are now marketing our services and products online through the likes of Facebook, Twitter, Instagram, and more. Advertising used to take place over other platforms like television, newspapers and radio. It\’s amazing what time can do to things. But in the video, we\’ll be […]
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Facebook Shares New Research into Emerging Consumer Behaviors in New Zealand (Infographic)

The pandemic that we\’ve been dealing with over the previous year has been….interesting. Because of COVID, practically everything we do in our lives have changed to some degree because of it, including how we interact with people in social settings, work, shopping, and more. Since we have to live with these changes we’ve had to […]
facebook, internet, network

Facebook Updates Their iOS 14.5 Prompt In An Attempt To Keep Users Data Tracking On

Apple\’s 1OS 14.5 update is out, and with it are the new data tracking prompts that rolled out along with it. Due to this Apple\’s 14.5 update, Facebook has come out with their own new element to the iOS 14.5 prompts where they are trying to encourage users to keep data tracking on when using the Facebook […]
whatsapp, communication, smartphone

Facebook Will Be Allowing Businesses To Create Facebook Ads From Within WhatsApp’s Business Tools

Being able to promote your HVAC business on multiple platforms is always good. Putting ads about your brand out there will help increase your chances of being seen, and finding new ways to do so are always helpful. Facebook is trying to do just that with their WhatsApp app, a little-known messaging app in the […]
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