If you ask multiple content marketers about long-form content, you will likely get different answers. One person might say that long-form content is a gamble, seeing how people these days have short attention spans. The other person will tell you that creating longer articles are a great way to engage with readers, offering genuine value […]

The importance of your content shouldn’t be something to underestimate. When creating content, look at it as you would money. It has value. The more time and effort you spend on it, the more value your business and your audience gets from it. By effectively written content, you will attract more of an audience, which […]

Do you want people to pay attention to you on LinkedIn? Do you want more responses to your posts, but you don\’t know how to create engaging content for the platform? If you aren\’t sure about why creating great content on LinkedIn is good when you have other options including your blog, Facebook, Twitter, YouTube […]

If you clicked on this post, it’s likely that it’s because you know how important video content marketing is. No longer can you get by using just written content and images. In the United States, digital video marketing is a $135 billion industry, meaning that brands are seeing just how big the creating and distribution of video […]

Content marketing has gone from a cool new way to market your business to an essential marketing powerhouse for almost any business. It is, by itself, helped to evolve what customers expect from brands they interacting with. If you neglect it, it’s way more risky than investing in it. Great content, especially dynamic and well […]

It\’s a known fact that content marketing is a great way to build your brand and reach your target audience. Video content marketing is when brands create video content to raise their online profile. You\’ll typically produce videos in the form of webinars, courses, live videos, or self-hosted videos, and are typically published on platforms […]