If you want to create a social selling strategy on platforms like LinkedIn that is profitable, then look no further. The Top Dog Social Media team is here to share LinkedIn tips in the infographic below where they cover the following: Personal branding – the foundation of social selling on LinkedIn Content marketing – build authority, credibility, and trust Explore opportunities […]

Inbound marketing is an incredibly effective method for getting new people to come in to check out your business, and eventually, convert them into leads and customers. This methodology focuses on reaching potential customers who don’t like interruptive messages or content, but rather, provide information that they’re looking for. This process allows business to market […]

What’s a CRM? According to Salesforce, “Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships to grow your business. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.” As we go from cookies to first-party […]

Marketing Automation and MarTech tools are valuable assets that help businesses increase sales and revenue. In this White Shark Media video gets you better acquainted with the top 5 Marketing Technology trends you need to start using and why.

According to Urban Dictionary, Moneyball is a “term describing baseball operations in which a team endeavors to analyze the market for baseball players and buy what is undervalued and sell what is overvalued. Unlike a common misconception, it is not about OBP, but whatever is undervalued at that time. It is most commonly used to refer to […]

It’s crazy to think that the first social media site to reach a million monthly active userbase was MySpace, all the way back in 2004. This is what many would argue to be the start of social media as we know it today. Now we have the likes of Facebook, whose platform is now seeing […]