What is the one thing that holds the link between your landing pages and all of your potential customers and clients? Simply put, it\’s how it\’s written. The way that you write can literally be the one thing that causes people to want to come over to check out your content, purchase a product or […]

YouTube is the second largest search engine out there right now, sporting 2 billion users worldwide and 500 minutes of content uploaded every minute. With 90% of people discovering new brands, products or services from within YouTube’s platform alone, there’s a huge amount of opportunities for every business and brand out there. With every YouTube success story, you’ll hear […]

When was the last time you reviewed your Twitter bio? The bio that accompanies your Twitter profile can be, if done right, a powerful relationship-building tool. It can introduce you and your business to your audience and show what you’re all about. It can grab their attention, and make you extremely memorable. Some of the […]

If you’re into anything regarding the marketing space, you probably know that Facebook is a pretty big contender. With the Facebook business app, now known as the Meta Business Suite app, it can guide your business to key priorities. This LYFE Marketing video covers what this app can do and how to get started with […]

If you\’re just getting into digital marketing, you might be wondering what the difference is between organic and paid search. In this tutorial, the Digital Marketing Institute will look at the difference between organic search vs paid. What are the benefits of organic search? And which should you use?

When it comes to investing in digital advertising, what is the order of channels you should be investing in in order to see the best results? Brand Retargeting Inbound Search – LSA , Maps ads, Search, Shopping Targeted Outbound – FB/IG/IL/YT targeting specific audience Shotgun Outbound – TV, Billboards, Radio, Podcast, etc. Check out Marketing 360‘s […]