Google Ads updated the help center documentation, which now says that advertisers are now able to set an account-level monthly spend limit that can be applied to all campaigns. You can check out more information on the new information by clicking the link in the following tweet. Source – Search Engine Journal

Every year, Google arranges an event where they can announce new products and services, the latest trends, as well as best practices. This year\’s Google Marketing Livestream showed some new announcements, and we also got to hear from industry leaders who took their businesses to the next level through the adoption of “the new realities.” […]

On May 27, 2021, Google announced a number of different Google related news during its annual Marketing Livestream. Some of the news included expanding the capabilities of several existing features. The Google Ads Insights page is getting something new called the Demand Forecast, which will predict relevant changes to search behavior over the next 90 days. […]

Asking for help isn\’t a sign of weakness. It\’s ok to ask for help. There are times where we are will be dependent on others for figuring things out. In this case, it seems that some folks have been asking about some issues they are seeing regarding Core Web Vitals. Specifically, they are asking what […]

There is a quote by Steve Jobs where he once said, \”You cannot mandate productivity, you must provide the tools to let people become their best.\” This quote is very true in any industry, and those in the HVAC industry knows this just as much as anyone else with other types of jobs. After all, […]

On Marketing O’Talk, the gang is joined by PPC experts Pamela Lund, Kirk Williams, and Cole Soldwisch to talk about Google’s Smart Shopping campaigns. In this video, we will learn how we can structure smart shopping within your account, how to optimize campaigns, reporting hacks, and more!