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Meta Launches New B2B Advertising Audiences In Order To Help Marketers Reach Key Decision Makers

According To Meta, the company has announced a set of B2B targeting audience segments with the intention to provide another way for B2B marketers to reach key decision-makers on all of their app. Th segments have been released globally, and is meant to reach all business sizes, including small, medium and large. The reason for …

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Meta Releases Report Into How The Pandemic Changed The Way People Connect With Each Other (Infographic)

Thanks to the pandemic, they way that people interact with each other has definitely changed over the years. We’re seeing less face to face discussions, an increase in online connections, more people working from home, etc. No matter how much we try getting back to normal, I don’t think we’ll ever truly get back to …

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Meta Announces Updates to its Ad Campaign Set-Up Process, Helping To Better Align with Primary Objectives

As the end of another year comes to a close, Meta decided that it would sneak in one final update in an announcement. The company is making changes to its ad objective listings in Ads Manager. Meta says that these changes will end up simplifying and streamlining the campaign set-up process by enhancing the focus …

Meta Announces Updates to its Ad Campaign Set-Up Process, Helping To Better Align with Primary Objectives Read More »

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