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With everything going on over the last year, things have really gotten crazy. We\'re working from home, social distancing, and shopping more online in order to not get sick. It\'s certainly been quite an experience. Ever since the pandemic began ...

Yelp is now coming out with some new features letting business owners to have even more control over their ads and their overall presence, including Custom Locations Targeting and machine learning-generated budget recommendations. This announcement came out last week. With ...

The pandemic that we\'ve been dealing with over the previous year has been….interesting. Because of COVID, practically everything we do in our lives have changed to some degree because of it, including how we interact with people in social settings, ...

In this episode of Marketing O’Clock: Twitter drops the infamous mobile crop.Yelp announces custom location-based targeting for businesses along with some other goodies.They also talk about all the way into the new Youtube Shorts creation tools and make big plans ...

Making sure that your website is usable for everyone in the sense of accessibility is really important and should be a primary concern for everyone who owns a business website. Accessibility is not only the responsibility of developers and designers, ...

Is your website not doing as good as it used to? Has your conversion rate seen better days? Has it been a while since you first created your website? It seems that just like with a lot of things that ...

Recently, LinkedIn released a brand new guide meant to build up a more successful way to deal with expanding impact and ultimately build brand relationships. LinkedIn calls this guide the Flywheel of B2B Thought Leadership, and was created along with Edelman ...

Although it has been around for quite a long time now, JavaScript has become incredibly popular over the last few years. Even in 2021, JavaScript is something that is still used in many facets of different online communities and websites. ...

Knowing what your HVAC competitors are doing and how they market their business is something that you, and any other company, should do. But how do you possibly figure out exactly what your competitors are doing? The answer is quite ...

On May 11, an announcement on Schema.org says that the company has launched its schema markup validator tool, which you can find over at at validator.schema.org. With this tool, users can validate their structured data on their website for general purposes, ...

Effective communication when it comes to the realm of digital marketing is very important because if done well, marketers will be able to define product or service benefits, respond well to customer/client objections and persuade potential business prospects to bringing ...

Did you know that a good majority of websites out there these days utilize WordPress on the back end to keep them running? The amount of sites out there that use WordPress will shock you. According to W3Techs, WordPress powers 40% of all ...

The internet has been around for many, many years and the websites that have popped up across the web have constantly changed and evolved to fit the current time period. Because of how widespread the internet really is, it\'s not ...

There are plenty of places we can go online to see how things are going out in the real world. Specifically, I\'m talking about social media where we will see a mix of friends, family, and advertisements from brands. Specifically, ...

Social media has always had a grip on us ever since its inception. We love our Facebook, Twitter, Instagram, TikTok, etc., because it\'s nice to get the lowdown on the things friends and family do. And on the business end ...