Spotify has taken their advertising game to the next level with three big updates that any business of any size can take advantage of. These updates are: Spotify Audience Network Updates to Streaming Ad Insertion (SAI) Spotify Ad Studio Check out the following Search Engine Journal video for more information.

Phones, especially smartphones, have always been an important part of any business, whether you’re taking business calls from clients or other businesses, but now, it’s even more important. In a forecast by BIA Advisory Services, that over 170 billion inbound mobile calls to US businesses would happen in 2020. Because of the pandemic, people in […]

So you have a business that sells products? If so, you’ll want to make sure that both the search engines an marketplaces can find them. If the search engines can find them easier, than so will your potential customers. Luckily, a list of best practices for manufacturers, retailers and publishers have been posted by Google […]

Do you want to improve your online marketing? What are some of the different kinds of video you can add to improve your marketing abilities? Luckily, we have some tips for success from Breadnbeyond, and they have all been compiled into an infographic, in which you can find below. Check out the infographic for more detail.

It was announced that Google ads has gotten some structural an badge criteria updates. Partners will now be able to apply or dismiss recommendations at their discretion without any penalties. Not only that, the number of account strategists that have to be certified to keep partner status can be adjusted in order to let only […]

On this Search Engine Journal video, funnels are the topic! They talk about the sale funnel, breaking it down, as well as the differences with the marketing funnel. After that, they talk about the complexities of marketing to each stage, and then break down best practices and how we can succeed with the full-funnel.