Many marketers refer to themselves as “growth marketers”—but what does that term even mean? What’s the difference between that and SEO? On this week’s episode of the SEJ Show, Loran Baker talks to Mark Spera, where they talk about Growth Marketing beyond long term SEO investment, the combination of AI and Content Marketing, as well as […]

Social media is a great marketing tool you can utilize to attract and engage your target audience. But by knowing when a majority of your audience will be active on each social media outlet, you will more effectively be able to covert more of your social media visitors from leads to customers or clients. But […]

We know that, no matter how you approach it, outreach emails have a similar anatomy. The greatest thing about the hybrid approach is that your “linkable point” pacts as a good reason for contact. What is hybrid marketing? Hybrid marketing is a marketing approach that combines techniques from both traditional marketing and digital marketing. Rather than […]

According to Envisage Digital, there are 455 million websites out there that are currently utilizing WordPress to run. Did you know that WordPress is registering over 1.1 million new domains every six months? That’s a lot of sites coming out with WordPress. If you’re one of the ones running a business website that makes use of WordPress, […]

Right now, somewhere in the world, somebody wants to find a business just like yours and purchase an product or take advantage of a service. Basically, the need a solution, and you very well could be the answer they’re looking for. The only question is, will they find your business, or will they end up […]

Why isn’t your social media strategy working?! Watch this LYFE Marketing video to find out what you could be doing wrong, or aren’t doing at all regarding your social media strategy.