These days, B2B marketers are using a smorgasbord of social media platforms to reach out to their audience. According to Social Media Examiner, among B2B marketers, Facebook (89%) is now the most used social networking platform, followed by LinkedIn (81%), Instagram (72%), YouTube (57%) and Twitter (54%). This isn’t the first time we’ve heard about the […]

You might be wondering – what exactly is thought leadership, and how does it affect search rankings? Thought leadership isn\’t exactly something new, and has become a commonplace thing when talking about content marketing and public relations tactics. The Oxford Dictionary defines it as “the practice of developing important new ways of thinking that influence […]

Do I need coding skills for SEO? The short answer is no. Typically, SEO doesn’t really require much, if any, hands-on coding knowledge to succeed. But, the longer answer is yes, as a good sense of how programming can work, or even an ability to code itself, will come in use as you do your […]

Do you want to learn content marketing tactics and blogging strategies that will help you grow your website visits? In this video, you’ll learn how to grow traffic to your blog and turn it into a customer acquisition channel for your business. You’ll also find out why most blogs fail and how you can avoid […]

Digital PR (public relations) is an online marketing strategy that businesses utilize to increase the online presence of their brand. Digital PR is potentially more critical than technical SEO, John Mueller of Google, knew from experience that digital PR gets massive results, especially when paired with a strong SEO strategy. He said, \”I love some […]

It seems that these days, everybody and their brother are using WordPress to run their websites. Although there can be a lot of good reasons to use it for website creation, it would look like not everybody agrees that WordPress is the best option out there. Websites can experience technical difficulties and would need a […]