Archive

Month: July 2021

What Are 7 Powerful Ways to Generate Leads & Inquiries Online? (Infographic)

Are you trying to find some new leads for your business? Are you trying to come up with a new marketing plan to replace an old one? Luckily, the folks from J&R decided to share with us seven tactics you should try. Here’s what makes their list: Landing pages Webinar Explainer videos Email nurture campaigns Social media […]

What Are Five Examples of Great Mobile Landing Pages?

At this point, your HVAC business website should be utilizing a mobile version of your website. If you are, that\’s great! But, you want to be sure that the mobile version of the site looks and performs as well as possible. When you get somebody to visit your site, you want to be sure that […]

YouTube Audio Ads vs. Video Ads – Which Performs Better? (Infographic)

YouTube, for as long as been around (it came out in December of 2005, can you believe it\’s been that long?), we\’ve considered the platform to be a source of everything video. But now, there are people who use the site for more than that. They are using it for audio purposes as well (such […]

6 Common Facebook Ad Mistakes & How To Avoid Them

Are you advertising on Facebook? If you are, but you want to be sure that you don\’t fall for the most common Facebook ad mistakes that others have made, LYFE Marketing has you covered. In the following video, they cover the top 6 Facebook ad mistakes, how to avoid Facebook ad mistakes, how to optimize […]
mobile phone, video, smartphone

Microsoft Advertising Gives Search Marketers The Opportunity To Test Video Ads In SERPs with Video Extensions

In order to catch the attention of your B2B or future B2B clients for your HVAC business, one of the best ways to do it is to utilize both visual and video ads. Because visual ads are the best way to capture the attention of the people you want most, Microsoft Advertising has launched Video […]

How Do You Set Up Offline Conversions in Google Ads?

According to Google, offline conversions are: “Sometimes, an ad doesn’t lead directly to an online sale, but instead starts a customer down a path that ultimately leads to a sale in the offline world, such as at your office or over the phone. By importing offline conversions, you can measure what happens in the offline world […]
google-partner
Large-–-FMP-Badging-v4_Primary-Badge
bing-ads-accredited-professional
Marketing-Partners-logo-H-v03.04-600dpi.png.original-1024x341