Recently, LinkedIn released a brand new guide meant to build up a more successful way to deal with expanding impact and ultimately build brand relationships.
LinkedIn calls this guide the Flywheel of B2B Thought Leadership, and was created along with Edelman in order to give a clear explanation of how specific though leadership content processes can be a major benefit.
You can find the more in-depth breakdown of the Flywheel of B2B Though Leadership process here.
You can also check out the following infographic below.
Source – Social Media Today