How has your HVAC business been handling the pandemic over the last year? Has there been a decline in business? Is it the same as it was before COVID struck? Or did you have to close things down?
Regardless of how things have affected your specific business, things will begin getting better sooner rather than later. Because of that, you’ll want to think about how you will do things from a marketing standpoint from this point on.
LinkedIn has recently shared a new overview if its slew of ad targeting options. In addition, they even released some tips that will assist you in both maximizing campaign performance and reaching the right consumers at the right time via LinkedIn ads.
Because we are beginning to see businesses beginning to open back up after the effects of the pandemic, it’s a good idea that your ad game is up to snuff so that the right people are aware of your products and services if you want to take advantage of the new opportunities given to you with that re-opening.
The information that comes out of LinkedIn’s new overview can help us better understand how to utilize the ad platform LinkedIn gives us.
More info in the infographic below.
Source – Social Media Today