If you’re trying to increase your HVAC marketing efforts, you might want to consider potentially influencer marketing, if not for the sake of both SEO and authority.
With influencer marketing, it can help expand your reach and positioning in the market, allowing social media users to learn about your brand, your story, and the products or services you offer. Influencers are able to really help get your name out there and increase your brand awareness.
Influencer marketing is now a mainstream form of online marketing. It has been a buzzword for a while now, and the mainstream media regularly refers to it.
In this episode of Whiteboard Friday, Any Crestodina talks about influencer marketing and how it can drive SEO and authority. He also covers the connection between people, relationships and SEO outzones as well!