Because there is so much online business competition out there these days, they have to find every edge they can to come out on top. One of the ways that your business can differentiate itself from others is by having a great customer service.
But these days, you need more than just offering a phone number or customer service email – you want to offer chat. With chat, you will be able to offer real time communication with people who want to use online methods to connect with businesses.
One great option you will want to take a look at is something called Google Business Messages.
According to Google, “Business Messages is a mobile conversational channel that combines entry points on Google Maps, Search, and brand websites to create rich, asynchronous messaging experiences that delight customers and drive business results.”
If you decide to go this route, you might be wondering how to utilize the feature. Sherry Bonelli has a post over on Search Engine Land where she shows us how to begin with Google Business Messages and how to use it. Check out the post below if this option sounds like a good fit for your post.