Facebook Advertising: Advanced Targeting Options

Facebook has announced the removal of detailed ad targeting options. This change will go into affect January 19, 2022 and means that the targeting in all of your Facebook ads will change.

At this point, Facebook targeting isn’t the easiest job, and it’s gotten even more challenging due to the privacy updates that took place earlier this year, as well as this removal of certain detailed targeting options.

The folks over at LYFE Marketing shows us some advanced Facebook ad targeting options that you can use to adapt to this change (and run better ads year-round).

Scott Davenport

Scott Davenport is the content writer and social media man of Thrive Business Marketing and Thrive HVAC in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

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