When you are in the planning stage of launching a new HVAC site, the decisions that you make pre-launch are very important, as they can either cause the site to underachieve or help your site soar to new heights. This is why it’s so important you do all the right things now while the site […]

Depending on how a website is created, kept up and maintained, the quality of it can vary. Sometimes it can be a good site, sometimes, not so much. When you have a site that is the centerpiece of your brand and business, you don\’t want it to be a bad website. If it\’s bad, people […]

It seems that when it comes to hreflang implementation, (according to SEMrush in 2017) 75% of websites that integrate it have been having implementation errors. More recently, Dan Taylor did a study of almost 2000 Salesforce Commerce Cloud websites and found that 63% of them that had hreflang implemented contained errors. With some local HVAC sites were having multiple languages […]

All websites are created differently. Topics, content, number of pages, it\’s all different. Even in the same industry (just like in HVAC), websites can be vastly different in how big they are, even if we\’re talking small business. When you compare the world’s most popular websites and your own small business website, it’s safe to […]