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Video

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Video Ads & Facebook Campaign Import Coming to Microsoft Audience Network

The folks at Search Engine Journal discuss new opportunities for Microsoft Audience Network campaigns! Greg and Shep sit down with John Lee and Amanda Farley to discuss breaking news from Microsoft Advertising.
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How Is Video Influencing Consumer Decision-Making in 2021? (Infographic)

Video is still considered an incredible tool to utilize with your HVAC customers in 2021. These days, people seem to be loving video and video advertising more than ever, especially when you think about how still images and plain text can appear bland and boring next to it. To help answer the question of if […]
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Google Launches Video Ad Experiments to Help Refine Marketing Approaches

Are you in the HVAC industry with a strong marketing strategy? There are all kinds of different styles of marketing that you\’ll be able to pull off, but have you tried video yet? If you haven\’t, using video for marketing and advertising might help out your brand really grow. Video marketing has been a big […]
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LinkedIn Users Will Be Able To Add An Intro Video to Their Profile

LinkedIn’s user profiles will be getting an upgrade, which will let users add introduction videos. LinkedIn is also coming out with a new ‘Creator’ mode, as well. Quite a few managers who are looking to hire feel that video has become more important than before, especially during the current pandemic. Video helps with interacting and […]
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LinkedIn Gives New Video Ad Tips Based On Over 3500 Campaigns (Infographics)

When it comes to content type, video is the best on all social platforms when it comes to performance. If you haven’t thought about how you can add video to your digital marketing strategy, then your campaign isn’t living up to its potential. This is the same for LinkedIn. Since we look at that platform as a […]
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Video Best Practices For Google Search & Discover

Danielle Marshak, Product Manager at Google, shares with us best practices to help our videos appear in Google Search and Discover. In this video, we will find out how Google indexes videos, features where videos appear on Google, and what you can do to optimize for these features.
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