Video

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Video Advertising: Now Is the Time to Give It a Try

People love video content because it is easy to digest and engaging, and because of that, marketers are able to use it to potentially get a huge ROI through a number of various channels. Video is really accessible to anybody who has internet access. But despite all of this, there are advertisers who are still …

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What Are Some Ways Videos Can Help Businesses Generate More Revenue

Video has been a huge thing in all forms of personal and professional life. From an HVAC business prospective, you can establish authority and a more personal feel to the message you’re trying to deliver to your clients. Video will allow you to connect to them on a more emotional level with your audience versus …

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How Is Video Influencing Consumer Decision-Making in 2021? (Infographic)

Video is still considered an incredible tool to utilize with your HVAC customers in 2021. These days, people seem to be loving video and video advertising more than ever, especially when you think about how still images and plain text can appear bland and boring next to it. To help answer the question of if …

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Google Launches Video Ad Experiments to Help Refine Marketing Approaches

Are you in the HVAC industry with a strong marketing strategy? There are all kinds of different styles of marketing that you’ll be able to pull off, but have you tried video yet? If you haven’t, using video for marketing and advertising might help out your brand really grow. Video marketing has been a big …

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LinkedIn Users Will Be Able To Add An Intro Video to Their Profile

LinkedIn’s user profiles will be getting an upgrade, which will let users add introduction videos. LinkedIn is also coming out with a new ‘Creator’ mode, as well. Quite a few managers who are looking to hire feel that video has become more important than before, especially during the current pandemic. Video helps with interacting and …

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LinkedIn Gives New Video Ad Tips Based On Over 3500 Campaigns (Infographics)

When it comes to content type, video is the best on all social platforms when it comes to performance. If you haven’t thought about how you can add video to your digital marketing strategy, then your campaign isn’t living up to its potential. This is the same for LinkedIn. Since we look at that platform as a …

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