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Video

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How Should You Get Started With Your Video Content Strategy?

If you clicked on this post, it’s likely that it’s because you know how important video content marketing is. No longer can you get by using just written content and images. In the United States, digital video marketing is a $135 billion industry, meaning that brands are seeing just how big the creating and distribution of video …

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3 Tips On How To Maximize Twitter Video For Marketing

By now, you’ve likely heard that video has become not only an engaging content format these days, but the most engaging content format. No matter if you’re talking about short-form clips or regular-length formats, all video formats are worth considering for your digital marketing strategy. The very nature of video makes it more likely to stand out …

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How Can YouTube Grow An HVAC Business And Its Reputation?

Did you know that after Google, YouTube is the worlds second largest and most popular search engine based on Alexa traffic rankings? YouTube has over 1.8 billion users every month (and that’s just the people who are logged in). That makes YouTube Google’s most popular service, with even more users than Gmail. There are a …

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4 Tools You Can Use To Create A Winning Video Marketing Strategy

If you’re reading this right now, you probably know the importance of all types of content marketing. It’s a greet way you can build your brand and reach your target audience. One type of content marketing you should be utilizing is video. According to a report by Demand Metric, 83 percent of marketers say that video …

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5 Important Components Of A Compelling YouTube Video

There are a number of common complaints that business owners tend to have: “We’re not getting enough traffic to our website.” “Our social media isn’t converting the way we want them to.” “Our bounce rate is just too high.” Many different social media platforms do have a number of their own benefits, there’s one that …

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How To Tweet A Video The Right Way On Twitter

Do you create videos for your HVAC company where you talk about industry news, product releases and reviews, along with the services you provide? If so, you want to make sure you post them the right way on social media, so your hard work won’t go to waste! I know this is still weird to …

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