Video has been a huge thing in all forms of personal and professional life. From an HVAC business prospective, you can establish authority and a more personal feel to the message you\’re trying to deliver to your clients. Video will allow you to connect to them on a more emotional level with your audience versus […]

Did you know that a massive amounts of traffic that comes to your site can come from a piece of video content? Back in April, Alphabet, YouTube\’s parent company, showed off their Q1 2021 results, which showed the video sharing website was able to bring in $6 billion in ad revenue, which is up 49% […]

The folks at Search Engine Journal discuss new opportunities for Microsoft Audience Network campaigns! Greg and Shep sit down with John Lee and Amanda Farley to discuss breaking news from Microsoft Advertising.

Video is still considered an incredible tool to utilize with your HVAC customers in 2021. These days, people seem to be loving video and video advertising more than ever, especially when you think about how still images and plain text can appear bland and boring next to it. To help answer the question of if […]

Are you in the HVAC industry with a strong marketing strategy? There are all kinds of different styles of marketing that you\’ll be able to pull off, but have you tried video yet? If you haven\’t, using video for marketing and advertising might help out your brand really grow. Video marketing has been a big […]

LinkedIn’s user profiles will be getting an upgrade, which will let users add introduction videos. LinkedIn is also coming out with a new ‘Creator’ mode, as well. Quite a few managers who are looking to hire feel that video has become more important than before, especially during the current pandemic. Video helps with interacting and […]