Let’s face it – just like Google, Facebook tends to consistently throw curveballs at businesses that are trying to reach out to their customers and potential customers, all while sticking to the platform’s best practices. It can be frustrating for sure, but despite these curveballs, Facebook is still the web’s biggest social platform for both …

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What is social media branding? It is when you use social media platforms to engage with your target audience. Constant social media branding across these platforms helps create the voice of a company. Whether the content comes from a feed, email or a YouTube video, it’s immediately recognizable and easy to assimilate what is already …

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