There are several benefits to great landing pages. Three reasons why landing are beneficial to your marketing efforts: Landing pages deliver more conversions and more leads.  You can develop targeted content for specific audiences.  Landing pages provide your team with actionable data.  According to the Marketing Sherpa, “68% of B2B businesses use landing pages to generate […]

Keywords are an important of aspect of SEP, as they let search engines know about the content on the pages of your website. When you are done doing keyword research, should you use every single one you found? It\’s easy to say yes, but realistically, the answer is no, no you shouldn\’t. Utilizing all the […]

SEO is an extremely important channel for B2B companies. If you can get strong organic visibility across each stage of the business cycle, you will see accelerated growth for you HVAC business an brand. But when it comes to creating a B2B SEO strategy, many may not have a clue as were to begin this […]

You are either starting up a new HVAC business, or you\’re thinking of changing up your current hosting, and the question is, which should you go with? Your choices includes either dedicated hosting or shared hosting. John Mueller of Google shared his thoughts on the matter: “Using shared hosting is perfectly fine and does not […]

Are you new to SEO? Do you not have an SEO strategy for your HVAC website? If you do have a strategy, that\’s great! But what if you have one that isn\’t getting the results you want, or you just haven\’t come up with one yet? That\’s what the following video will help out with! […]

An SEO audit is the process of analyzing how your web presence compares to SEO best practices. The purpose of an audit is to see if you can find as many issues as you can that are affecting organic search performance on your site. In this Search Engine Journal video, learn about SEO Audit best […]