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Search Queries

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How to Use Question-Based Queries to Improve Your HVAC Website’s SEO

Search engine optimization (SEO) is an essential part for HVAC businesses to thrive in today’s competitive digital landscape. By optimizing your website for search engines, you can increase your visibility, attract more qualified leads, and ultimately boost your revenue. One effective strategy to improve your SEO is to incorporate question-based queries into your content. By […]
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How People Search: Understanding User Intent

It\’s fun to think of the old days. Nostalgia can be a fun thing to think about occasionally, as remembering how things used to be can be fun. It\’s interesting to think about how back in the early days of Google, it relied mainly on plain text data and back links in order to display […]
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Microsoft Releases AI That Helps Interpret And Correct Searcher Spelling Errors

It shouldn’t be surprising how easy it is to misspell things in life, let alone online. According to an announcement from Microsoft Blog, about 15% of search queries have spelling errors. Can you imagine, a potential business is searching for something regarding \’HVACK\’, and you end up getting results about computer hacking instead of HVAC. […]
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