Thanks to all of today’s available digital marketing strategies, you might think, “is email marketing still relevant?” Sure, email marketing is the oldest form of marketing online, but in short, it is still a very relevant and important marketing strategy. It can help you reach and connect with a target audience in a personalized way, […]

Email marketing is still one of the most effective ways to reach your audience. However, staying up-to-date on the latest trends is crucial to avoiding common mistakes. Jay Schwedelson, the founder of SubjectLine.com, joins the SEJShow to discuss subject line techniques you should be testing, key tips for conversions, and pitfalls to avoid. The video […]

Email marketing is one of the most popular forms of marketing today, as over 3.9 billion active users around the world utilize email. Email is a great way to offer endless ways to provide information to your customers, clients, and audience in general. CRM, or Customer Relationship Management, just like email marketing, is an important tool you […]

It’s October, which means the holidays are all but upon us, which means it’s time you should begin decorating your online marketing with holiday email templates. Why should you bother sending holiday emails? According to Text Blaze, “Sending emails around holidays is a great strategy, as people might be more likely to spend money around these times. […]

If you’re sending email marketing campaigns to your clients and customers as part of a larger marketing strategy, one of the things you’ll want to make sure of is to brand the emails that you’re creating. This way, you will look good when they land in their inbox. By creating emails that look good, that […]

Let\’s start of by looking at three simple, yet effective content marketing strategies you can take as a small business: Creating content for your website Creating content for social media Creating content for email marketing Creating content for a website can include anything main web page content to product and service posts to blog articles […]