Archive

Scott Davenport

The ROI of a Weekly Video Ad Strategy (Infographic)

No matter if you\’ve been using video for advertising for years, or you\’re just starting out, you need to be sure that you have a well-planned roadmap so you can drive brand awareness and brand loyalty. When you use video, you want to make sure you you know as much as you can about a […]

How to Write a 30 Second Commercial Video Script

If you\’re here, that probably means you\’re running an B2B HVAC business. In that case, have you thought about creating videos that you\’ll use as 30 second ads to bring in more business? In this video, Marketing 360 will share 8 tips on how to write a good 30 second commercial video script with us!

How To Run A Successful Live Stream

Live video content is on the rise, and it\’s a great way to get more viewers and engagement. Any business can take advantage of not just regular video, but live, streamed video, even your B2B HVAC business. That\’s why today, we\’re telling you our live streaming strategy for small businesses. We\’ll give you live video […]

BuzzSumo Shares New Insights on How to Create Evergreen Content (Infographic)

All kinds of content is going to be good for your website. You’ve got your daily or weekly blog content coming down the pipeline, so you know your followers are getting updates from your brand on a consistent basis. But do you have any evergreen content to go along side that content? Evergreen content plays […]
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How will Reciprocal Links Affect Our SEO Strategy?

It seems that some want to know whether or not reciprocal links will do anything to our SEO strategies if they are used. Alexandra posed this question at Search Engine Journal\’s Ask an SEO: Are links from websites you haven’t linked to more valuable than backlinks from sites you have linked to? Link exchange can […]

How to Continually Find New Keyword Opportunities

To be able to really dig into SEO, you have to deal with keywords. Keywords are a basic focus on the entire process. If you can utilize as many keywords as you can, the better chances you\’ll have of getting good traffic to your business website. So how do you go and continually find new […]
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