The early stages of starting a business tend to be when you’re the most strapped for cash. Because of this, it can be hard to determine how to best market your services or products. In this video, SEMrush shares their favorite social media marketing tips that actually work in 2022. The video is broken down […]

We know that not a lot of people think about it often, but color theory is a topic of complexity and nuance, and color psychology in marketing and branding is usually represented in infographics (ironic since this is an infographics post). Because we don’t really go beyond the surface-level discussions on the topic, we typically […]

There are a lot of things that can take a lot of time through out your marketing work day. These things can include performing keyword research, generating content ideas, doing A/B testing for those content ideas, confirming how much your content is worth creating, and finally getting the approval to actually write. These things can […]

Has your content been stuck in the SERPs, and hasn’t gotten any better for a while? If you want to improve your search rankings, you’ve come to the right place. Adam Riemer, CEO at Adam Riemer Marketing, LLC, joined Search Engine Journal’s Senior Managing Editor Miranda Miller to talk about finding opportunities sure to increase […]

We know that marketing is a thing that constantly changes. But one of the things that will likely always stay around as a part of a good marketing strategy is the blog. Blogs are one way for organizations to reach current or potential customers, regardless of the business type, industry or size of the business. […]

Are you’re thinking about your B2B marketing budget for the upcoming year, and why social media should be a bigger part of your strategy? Oktopost has created an infographic that shares the trends you need to know. They break things down as follows: Top growing marketing channel Most effective social media initiatives Where the value is at Budget […]