Search Engine vs Social Media Marketing: Marketing Takes #3

There is always going to be debates about marketing strategies – search engine marketing versus social media marketing. Search engine marketing/optimization is all about showing up in Google search results for your audience’s search queries, whereas Social media marketing is about building relationships and brand awareness while engaging with your audience on platforms like Facebook, Twitter, Instagram, or LinkedIn.

On this episode of LYFE Marketing’s Marketing Takes, they debate search engine marketing vs social media marketing. They discuss the pros & cons of SEM vs SMM, which platform is best, which is the best marketing strategy for new businesses in 2021, and more!

Scott Davenport

Scott Davenport is the content writer and social media man of Thrive Business Marketing and Thrive HVAC in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

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