According to Borrell, a company that provides in-depth data and insights on local advertising and marketing expenditures, SEM and SEO are topping the “most effective” chart among “Local Marketing Masters.”
Borrell released a report called “The 2021 Mindset of Local Marketing Masters,” and in it, it found that a number of digital marketing channels have been outperforming other channel. According to the survey, it’s not surprising that “print director listings” appear at the very bottom of the list.
Source – Marketing Land