Today, color is one of the most powerful tool in web design. It can be used to attract attention, create desire, express meaning, drive conversion, as well as earn the loyalty of future clients. With good color choices, it takes careful planning, and if you utilize it right, it can influence how a visitor interprets what they see as much as the content that you right on our landing pages and blog posts.
In this video, Neil Patel breaks down marketing color psychology: the meaning behind colors and how they affect conversion.