How To Do Facebook Ad Testing & Master A/B Split Tests

Is A/B testing for your HVAC Facebook Ads important? Measuring the effectiveness of multiple ads through testing offers several benefits.

  1. It gives you data to back up your decisions. 
  2. It provides ideas for further improvement. 
  3. It allows you to understand and segment different audiences. 
  4. It helps your organization iterate quickly.

Facebook ad testing can help you optimize your ad results. But how do you run successful tests? In this A/B split testing tutorial video, we’re going over what is A/B testing, how to get the most of your Facebook testing, & other best practices when setting up A/B tests for your Facebook ads!

Scott Davenport

Scott Davenport is the content writer and social media man of Thrive Business Marketing and Thrive HVAC in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

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