How To Create High Performing Google Search Campaigns

When you are creating a high performing google search ad campaign, you\’re ultimately optimizing three different things:, visibility, clickability, and convertibility.

According to Marketing 360, for best success follow this simple process:

  1. Pick a search term
  2. Put it in your ad copy
  3. Make it dominate on your landing page.
  4. Invest enough money so your ad stays in the top 3 positions and runs 80% of the time.

Scott Davenport

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