Archive

Third-Party Cookies

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Upcoming Cookie Changes That Can Affect Your eCommerce Website (Infographic)

By now, many of you will have heard all about Google and Apple changing up how browser tracking works. And as many of you have realized, this could really mess with you, especially if you are running an eCommerce website where ads are an important part of your site. If you want to know how these cookie …

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Upcoming Cookie Changes That Will Affect Your eCommerce Website (Infographic)

For years, every business website has been utilizing cookies to track website visitors, improve the user experience and collect data that helps us target ads the the right audiences, but we will need to learn about our visitors differently soon, because Google has been planning to phase out third-party cookies on Chrome browsers by 2022. …

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Third-Party Cookies and How To Unlock The Secrets Of First-Party Data

If you’ve been paying attention to SEO news over the last year or so, you’ll know that third-party cookies will be going away. Third-party cookies were used to help brands deliver appropriate ads to their targeted audiences, but they are already seeing a drop in usefulness. Both Mozilla Firefox and Apple Safari have already done …

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