There are a lot of SEOs and marketers out there that look at digital marketing as both an art and a science. Even then, it can be challenging to create really good ads that would make people come visit your HVAC site. So, what does it take to create a good ad? This is what …
What Does Good Text, Display, and Video Ads All Have? Read More »
Google Ads is one of, if not the biggest, player in the realm of online advertising. Google itself worked itself from the ground up to become a place where anybody can advertise their brand’s services and products. When we think of online/digital advertising, Google Ads is probably going to be one of if not the …
Are There Any Alternatives To Google Ads Regarding Online Advertising? Read More »
People love video content because it is easy to digest and engaging, and because of that, marketers are able to use it to potentially get a huge ROI through a number of various channels. Video is really accessible to anybody who has internet access. But despite all of this, there are advertisers who are still …
Video Advertising: Now Is the Time to Give It a Try Read More »
On Marketing O’Talk, the gang is joined by PPC experts Pamela Lund, Kirk Williams, and Cole Soldwisch to talk about Google’s Smart Shopping campaigns. In this video, we will learn how we can structure smart shopping within your account, how to optimize campaigns, reporting hacks, and more!
New insights were published recently by LinkedIn that shows the benefits of brand and lead-gen marketing. These insights will help show how both can be used to generate better results for your business. LinkedIn shared a number of reports that described a number of marketing approaches and how brands see success with each of them. The data does show …
Did you know that a massive amounts of traffic that comes to your site can come from a piece of video content? Back in April, Alphabet, YouTube’s parent company, showed off their Q1 2021 results, which showed the video sharing website was able to bring in $6 billion in ad revenue, which is up 49% …
Complete YouTube Ads Strategy to Grow Your Channel Read More »
It seems that Instagram is coming out with a suite of brand new tools that will help influencers make money while using the platform. These new tools include creators shops, affiliate commerce and a “branded content marketplace” meant to connect users and brands. The Creator Shops are going to be similar to the Instagram and Facebook …
The folks at Search Engine Journal discuss new opportunities for Microsoft Audience Network campaigns! Greg and Shep sit down with John Lee and Amanda Farley to discuss breaking news from Microsoft Advertising.
Instagram ads have taken the advertising game to an unheard level. From understanding carousels to Instagram stories, this video will assist you with learning the intricate details of Instagram advertising and how you can get your promotion seen on your prospects’ feeds.
This week The Marketing O’Clock team breaks down all of the new features coming to Microsoft Advertising and a new Facebook feature that sounds familiar, and more!