So you’re considering advertising online, but you aren’t sure which platform is better – Facebook or Instagram? In this White Shark Media video, they explore the advantages of both platforms and why using both can do wonders for your business. Also, they share tips for maximizing your advertising efforts at the end of the video!

By controlling the consumer experience on your website, you are able to control how they see and interact with your brand. One of the biggest ways to control the brand experience for SEOS is the SERP. The only issue is that the traditional ways we measure brand reach on the SERP doesn’t always hit its […]

For a while now, there was news that Bing Chat answers were coming to Bing Search results, thanks to Mikhail Parakhin, who leads up Bing Search and Bing Chat, and now, it seems that Microsoft Bing has finally added the feature to the Bing SERPs. Barry Schwartz shared a screenshot over on his blog post on Search Engine Land. […]

Have you ever really wondered what the the difference between Facebook page likes and Facebook page followers are? Which one of them really matters for your brand? In this LYFE Marketing video, they answer that exact question! This video covers:

When Microsoft first talked about a new version of its search engine Bing which used an upgraded version of the same AI technology that underpins chatbot ChatGPT, Google talked down the AI tool. But now, Google is looking to add its own generative AI elements to Gmail, Google Docs, Slides, Sheets, and more. Google is looking to add generative […]

You’re creating content every day, and it’s getting posted on all of your favorite social media platforms. You’re even emailing your list of subscribers If this is what you’re doing, we must commend you for doing what you can to get all the traffic you can to your website. But just because you’re creating a […]