Archive

Scott Davenport

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15 Lessons from Successful Writers About Improving Your Website Copy (Infographic)

Everyone who owns an HVAC business, nay, any business, wants to make sure their website is top notch. Being able to pull as many clients as you can because your website had some excellent website copy is a major plus. What is website copy? Website copy is the main text that guides your visitors through […]
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Complete YouTube Ads Strategy to Grow Your Channel

Did you know that a massive amounts of traffic that comes to your site can come from a piece of video content? Back in April, Alphabet, YouTube\’s parent company, showed off their Q1 2021 results, which showed the video sharing website was able to bring in $6 billion in ad revenue, which is up 49% […]
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Cookieless Data Is Not The Only Concern In Search Marketing

For those who might not know what exactly third-party cookies are, they \”cookies that are set by a website other than the one you are currently on. For example, you can have a \”Like\” button on your website which will store a cookie on a visitor\’s computer, that cookie can later be accessed by Facebook […]
link building, link outreach, offpage seo

What Are Some Quick And Easy Link Building Ideas You Can Take Advantage Of?

Link Building is an important factor of SEO because it is a huge factor in how Google ranks web pages. According to Google, \”In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages.\” Building links is one of a number of tactics that we use […]
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How to Optimize Your Google My Business Listing

Google My Business Listings are important because they can get you ahead of your competitors if you know what you\’re doing. If you are able to optimize your GMB listing, it will let your business show up at the top of the search results. That is just a single reason why you want to begin […]
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What Are Some Must-Know SEO Concepts You Must Follow in 2021?

With everything going on over the last year, things have really gotten crazy. We\’re working from home, social distancing, and shopping more online in order to not get sick. It\’s certainly been quite an experience. Ever since the pandemic began over a year ago, we\’ve seen an increase in how important SEO has become, along […]
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