Are HTML Heading Tags A Google Ranking Factor?

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It’s true that header tags are an important aspect of SEO. Google, along with other search engines like Bing, uses these headers to quickly crawl through a page and determine how to rank your content. It helps Google discern your content and even helps people read more efficiently.

Plus, by including a variety of headers to your content, it can give you a clean indication of what kind of information can be found on the page.

But do they count as ranking factors in Google? What about H2 to H6? It’s time we see the evidence for and against this idea that Heading tags actually help out with your site rankings on Google.

Over on Search Engine Journal, an article had been written about H1 tags as a Google ranking factor and the evidence for it, but in this newer post, they discuss at the other 5 header tags.

Will these tags help your content rank higher in Google or will it do nothing? Something else they cover is if using certain keywords in H2 to H6 tagged headings help rank better for those terms.

Check it out now!

Scott Davenport

Scott Davenport is the content writer and social media man of Thrive Business Marketing and Thrive HVAC in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

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