4 Steps To Sending The Perfect Promotional Email

Creating promotional email campaigns are important for creating a meaningful connection with current and present prospects, leads, current customers, and even past customers.

In this video, John Lincoln will take you through a four-step process to send the perfect promotional email.

John covers the following points:

  1. Define your customer, your goal, and your promotion
  2. Make sure you’re sending your email to the right audience
  3. Create an intriguing subject line
  4. Always be testing & tracking

Scott Davenport

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