Archive

Month: May 2021

facebook, social media, media

Facebook Ads Targeting: How To Build Your Audience in 2021

Over the years, the way we advertise has really changed. We are now marketing our services and products online through the likes of Facebook, Twitter, Instagram, and more. Advertising used to take place over other platforms like television, newspapers and radio. It\’s amazing what time can do to things. But in the video, we\’ll be […]
hand, sea, water

Core Web Vitals – Will Google Give Us Any Breaks For Slow Plugins and Apps?

Asking for help isn\’t a sign of weakness. It\’s ok to ask for help. There are times where we are will be dependent on others for figuring things out. In this case, it seems that some folks have been asking about some issues they are seeing regarding Core Web Vitals. Specifically, they are asking what […]
tools, construct, craft

5 Free Google Tools to Upgrade Your SEO Strategy

There is a quote by Steve Jobs where he once said, \”You cannot mandate productivity, you must provide the tools to let people become their best.\” This quote is very true in any industry, and those in the HVAC industry knows this just as much as anyone else with other types of jobs. After all, […]
drive, directions, gps

Google Smart Shopping Campaigns: The Advertisers’ Guide to Structure, Optimization, & Reporting

On Marketing O’Talk, the gang is joined by PPC experts Pamela Lund, Kirk Williams, and Cole Soldwisch to talk about Google’s Smart Shopping campaigns. In this video, we will learn how we can structure smart shopping within your account, how to optimize campaigns, reporting hacks, and more!
animals, asia, buffalo

9 Tips To Help Create More SEO-Friendly Content (Infographic)

Google is an ever changing entity that is always evolving. Part of that evolution is the Google created algorithms that dictates how well websites do in the search engine. Because of the constant change of Google algorithms, business owners who run websites need to always make sure their sites are up to Google\’s standards. This […]
girl, woman, young

What Are Some Ways To Personalize Your Marketing Messaging To Create Loyal Customers (Infographic)

Email is an important method of any business communication, as it is inexpensive, cheap, accessible and fast. Using email can benefit business since it\’s able to provide a very effective way to transmit what ever message you need to convey to your clients with very little effort. If you can find a way to create […]
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