Which Marketing Metric is a Waste of Time?

Did you know that one of the metrics that many marketers obsess over, but is actually a waste of time? It’s overall website traffic. While it’s great to see an increase in site visitors, this doesn’t necessarily translate into business benefits. What truly matters is attracting high-quality traffic.

In fact, we often observe clients directing traffic to irrelevant blog posts that have no potential for conversion or future prospects.

To prevent this, it’s crucial to prioritize generating high-quality traffic, which requires a thorough understanding of your web analytics.

Scott Davenport

Scott Davenport is the content writer and social media man of Thrive Business Marketing and Thrive HVAC in Portland Oregon. Writing about the current events of the SEO world, as well as tips and advice that fellow SEOs could use to improve their own SEO campaigns and shares it for the whole world to see!

Leave a Comment

Your email address will not be published. Required fields are marked *

Ready To Thrive?

Get in touch with us today to start growing your business, or if you’d like to discuss campaign options.