I’m sure many of you in the HVAC industry are prepping for the upcoming Google Page Experience update that is expected to begin roll out in mid-June, but I’m sure there are some who are doing their best to do so, but aren’t completely feeling like they are ready for it.
If you’re aren’t sure what this update entails, here is what Google says the Page Experience update is:
The page experience signal measures aspects of how users perceive the experience of interacting with a web page. Optimizing for these factors makes the web more delightful for users across all web browsers and surfaces, and helps sites evolve towards user expectations on mobile. We believe this will contribute to business success on the web as users grow more engaged and can transact with less friction.
Google’s Martin Splitt was willing to given some last minute advice to SEOs who are working hard to get this update ready for the masses.
In a nutshell, Google is looking for how usable your website is.
Splitt was asked by Loren Baker (during a Search Engine Journal Show), what he would say to those who are worried that their website isn’t going to be optimized when the Page Experience update launches in mid-June.
What kind of advice did he give during the show? Let’s find out by going over to Search Engine Journal and read more about it!