If you’re a digital marketer in the HVAC industry, or you’re just doing the marketing for your HVAC business because no body else is there to do it for you, getting your digital marketing certification can make things so much easier for you in the long run.
If your potential clients or employers notice how competent you are with your marketing skills, you will have so many options for your business, or for who you’re working for. If you have the right sort of certification present on something like your LinkedIn profile, think of all great things you’d see in the future!
No matter what, it’s great if you manage to stay up to date on all the trends and changes within the marketing industry.
Julia McCoy wrote a guide on Search Engine Journal that helps you find the right certification for you.