When it’s time to begin promoting for an HVAC product or service that you provide, some advertisers will create new ad copy with a new headline and call it good. But that just isn’t always enough. There’s more to getting the word out with a simple ad and hoping for the best than that.
This especially true if you’re advertising for something special, and in this case, this could be a situation where you will need to promote special promotion events. With promotion extensions, as you can tell by the name, are meant to help promote special sales events.
Pauline Jakober has written an article where she talks about he value of promotion extensions and how we can utilize them to get the best ROI for what you’re trying to do.